Privacy Policy
Last Updated: January 2026
This Privacy Policy explains how A1 Fitness Shire ("we," "us," "our," or "Company") collects, uses, and protects information when you visit our website at a1fitnesshire.co.uk (the "Site"). Please read this policy carefully. By accessing our Site, you agree to the terms outlined below.
Information We Collect
We collect the following types of information:
- Personal Information: Name, email address, and other details you voluntarily provide when contacting us or signing up for newsletters.
- Technical Information: Your IP address, browser type, device type, and operating system.
- Cookies: Small data files stored on your device to enhance your browsing experience (see Cookie Policy section).
- Usage Data: Pages visited, time spent on pages, referral sources, and interaction patterns with our content.
How We Use Information
We use collected information for the following purposes:
- Conducting website analytics to understand user behaviour and improve Site functionality.
- Affiliate tracking to monitor referrals to partner casinos and gambling operators.
- Enhancing Site content and user experience.
- Responding to enquiries and communications.
- Complying with legal obligations.
We do not sell your personal data to third parties.
Cookie Policy
Our Site uses the following types of cookies:
- Essential Cookies: Required for Site functionality and security.
- Analytics Cookies: Help us understand how visitors use our Site (e.g., Google Analytics).
- Affiliate Tracking Cookies: Enable us to track referrals to partner gambling operators.
- Marketing Cookies: Used to deliver personalised content and advertisements.
You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling essential cookies may affect Site functionality.
Third-Party Links
Our Site contains links to external gambling operators, casinos, and affiliate partners. We are not responsible for their privacy practices, data collection, or content. We strongly encourage you to review the privacy policies of any third-party sites before providing personal information. Your use of third-party websites is entirely at your own risk and subject to their terms and conditions.
Your Rights
Under UK and EU data protection law (including the UK General Data Protection Regulation), you have the following rights:
- Right of Access: Request a copy of your personal data.
- Right to Rectification: Correct inaccurate or incomplete information.
- Right to Erasure: Request deletion of your data (subject to legal restrictions).
- Right to Restrict Processing: Limit how we use your information.
- Right to Data Portability: Receive your data in a portable format.
- Right to Object: Opt-out of marketing communications or certain processing activities.
To exercise any of these rights, please contact us using the details provided in the Contact Us section.
Data Retention
We retain personal data for as long as necessary to fulfil the purposes for which it was collected, unless a longer retention period is required by law. Affiliate and analytics data may be retained for up to 24 months. You can request deletion of your personal data at any time, subject to legal obligations.
Contact Us
If you have questions, concerns, or wish to exercise your data rights, please contact us at:
Email: [email protected]
If you are unsatisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.
This Privacy Policy is subject to change at any time. We will notify you of material updates by posting the revised policy on our Site with an updated "Last Updated" date.